Litigation only Stifles innovation; The business world vs. Google

There is a sad sort of phenomenon that the world populace has been subjected to for most of this era, and it is becoming increasingly prominent and obvious. The root of this problem is businesses inability to evolve at the same pace as technology. A new product or technology arises and becomes popular and instead of embracing this new way idea to increase business the corporations’ first strategy is litigation. It is always litigation.

The record industry was terrible about this during the Napster era, and has only in the last few years started to really embrace this new technology. The movie studio’s are now attacking Google Video and YouTube. Warner aside, these people don’t see the benefit of these sites. For almost any sort of market, exposure only increases your sales. This has been proven quite adequately with mp3s, and I can’t imagine it not applying just the same with video.

Lately people have been ridiculing and litigating Google for everything they are doing, because they are making money. They are well within fair-use laws. Their news site only shows a short clip from the author’s site which the reader must go to in order to read the full article. The book search that they have created works similarly, a small excerpt is shown with a reference to the full work, this is the same rights that someone writing a paper would get, why is it not applicable to Google? Because they are displaying ads? They are not SELLING the book, nor the excerpt. Why should they have to share their ad revenue?

People complain that their copyrights to their content are being infringed, when in reality they should be thanking Google for the added exposure. They should try to harness this new exposure and maximize their profits from it. Litigating new technology only stifles innovation. Google is giving consumers exactly what they want, an easier way to find and absorb content. If the content providers/producers were making this as easy as Google is, then THEY would be making the money and even still they are only GAINING from Google’s distribution of their content because it always points back to the source.

This really comes down to people being angry about not getting money. Even if the money being made is not directly coming from their content, but only indirectly associated with it. As I understand it, Google has an opt out mechanism for excluding content from their search products. If these people don’t want their content — which is FREELY viewable — to be redistributed then they can simply exclude themselves, but that is not what they want. They WANT to be included, but the want a share of the revenue to which they have no right. Shameful, simply shameful.

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YouTube, Google Video and more in WordPress

After being very irritated for some time at the lack of support for videos inside wordpress, I finally stumbled upon a plugin that makes it seamless. It supports YouTube, Google Video, IFilm, .mov, .mpg, and .wmv and it integrates it all right into the graphical editor. It allows you to post a movie to wordpress with just a single click. Viper007bond is a genius. Track down Video QuickTags over at geeklimit.

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New Google Talk features

It appears that there has recently been a leak of a new version of Google Talk.  This new version doesnt seem to have a lot of new features, which is probably why it isnt a public release.  The new version sports support for avatars and a little icon at the bottom that displays the number of unread emails you have.  This is kinda cool in itself, but I wish they would spend their time working on other things.

It seems I’m not the only one that thinks Google’s time could be better spent.  Some people at Festoon have released a plugin for gTalk that adds support for video chat.   And I’ve heard from over at Reseize.com that there is a company making a VOIP plugin called Talqer that allows you to make outgoing and incoming calls similar to Skype’s and Yahoo’s services, albiet at a cheaper rate.

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